The Global Energy Era to The Outbreak of The Next Two Years LED Lighting Market

 
 

LED lighting is LED Ⅲ - Ⅳ compounds , such as GaAs ( gallium arsenide ), GaP ( gallium phosphide ), GaAsP LED lighting industry( gallium arsenide phosphide ) and other semiconductor made ​​ 's .

Increasing depletion of resources, energy conservation has become a global economic development have to consider the current global lighting electricity consumption accounts for the proportion of about 19 % in terms of power consumption up 2651TWh. If the use of existing energy- efficient lighting system to replace the existing lighting devices , will be able to save 30% of lighting energy consumption. LED lighting has a very significant advantage in terms of environment protection and energy , so the prospects are very good . He pointed out , LED development in China smoothly, do the driving , doing a variety of sources , such as plants are springing up . Has not yet seen the LED light source can be replaced , the next generation of energy-saving lamps is probably the LED to replace it. Meanwhile, in 2012, 2013 and now LED light source development is still relatively stable, the future will be better and better.

In China's LED lighting industry policy environment continues to improve , continue to grow industrial scale, the rapid increase in capacity for independent innovation , applications continue to develop under the background of the times , we can see that the LED lighting industry increasingly bright future.

In the two years 2014, 2015 , along with a lot of technology maturity, production efficiency , LED prices overall will decline . LED power supply will slowly mature , to be its design , technology and quality , the application of these issues are resolved , its price will go down . A few years ago mainly because it is difficult to control the cost , so a lot of promotion has become a problem , but after two years of changes , continue to lower its costs , it has been possible the trend . LED lighting is an inevitable trend of development , whether it is from the other in terms of energy conservation or this is an inevitable trend. Deputy general manager of Xin Liu was also said , LED lighting market is currently very broad , it is on a few quarters , the incremental performance LED industry is still unabated . 2014, 2015 or even should grow over the next five years before .

Whether LED lighting industry , or who are on the 2014, 2015 Electronic Transformer LED lighting market is very promising. LED lighting LED drive power development will inevitably bring about development, and electronic transformers , inductors as LED drive power required components , promising. LED electronic transformer industry professionals on this one , what is the next project?


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Favorable Policies to Promote LED Lighting Market

 
 

The LED is a LED lighting Ⅲ - Ⅳ aromatic compounds, such as GaAs ( gallium arsenide ), GaP ( GalliumLED lighting products Phosphide ), GaAsP ( gallium phosphorus ) and other semiconductor formed 's .

Semiconductor Lighting Market Labeled " Confidence Label "

"The current number of large companies in the LED lighting industry , we are most concerned about product quality is excellent, the possibility of establishing corporate brand . LED lighting product quality is uneven, the market is affecting the normative and LED application. Government level has been promoting the establishment of self- regulated market , and regulate markets, fair and orderly competition in the enterprise environment is also desirable . "This is an interview with reporters heard the voice of many enterprises .

In the "100 project to promote energy efficiency standards ," recently held semiconductor lighting standards Publicizing and Union standards discussions and exchange meeting, deputy director of the National Development and Reform Commission , Central Information Secretary Xie Ji said that standard may have imperfections, but can not wait standards are implemented to improve the promotion again . In this case , it should establish a good after-sales service system.

Ling introduced CSA has long been in the semiconductor lighting industry standardization work carried out active exploration and practice. September 2012 , under the National Standards Commission and the Ministry of Science and other departments guidance , CSA established a Committee for Standardization (CSAS). Currently , CSAS has published 21 Union standards organizations , including LED spotlights and LED downlights two specification has been upgraded to four national standards, road lighting standard interface flux decay accelerated testing three were included NDRC , GB Committee & ldquo ; one hundred energy efficiency standards . " Meanwhile , CSAS is leading a national standards project, participated in two national standards . Union standards for the healthy and orderly development of new industries have played a positive role in promoting .

It is understood that Mark Certification Group is one of the earliest Chinese institutions to carry out voluntary product certification , product certification Co., which has a complete energy-saving and environmental protection, safety and health , product certification and evaluation of service systems to climate change, resource utilization and other areas .

In order to improve as soon as the semiconductor lighting market confusion, uneven product quality situation, support the implementation of national policies , CSA certified with a radius thus entered into a collaboration to further promote the healthy and rapid development of semiconductor lighting industry . The two sides joined forces to jointly build LED lighting products, "confidence label ."

Forced to Upgrade Technical Barriers to Innovation

" In the first three quarters of 2013 data display, LED lighting products prices fell rapidly , the domestic LED lighting market continues to rebound , and the gradual emergence of differentiation, market share concentrated to industry leader. "CSA Industrial Research Department of the relevant person in charge , LED lighting products mainly from lower prices push several factors : on the one hand , technological advances continue to reduce LED manufacturing costs , so prices fell a power source ; hand, the market competition makes the price war to become one of the important means for enterprises to participate in the competition . In addition, companies to meet market demand , targeted to launch part of the life of short LED bulb products , further reducing production costs.

However, the industry is worried that lower prices will lead to business blindly ignore quality. Guangdong province is the production of semiconductor lighting products , the Guangdong Provincial Quality Supervision Bureau of Guangdong Province, previously published self-ballasted LED lights provincial special product quality supervision and inspection results show that in 23 batches of checks from the town of LED lights , the unqualified 17 batches of product failure rate as high as 73.9% .

" A patent is a double edged sword , do not respect patents on business and technology innovation of the whole industry is a kind of injury. " Ling told reporters , in order to avoid the risk of these patents , the parties are in a positive response. As semiconductor lighting industrial technology innovation and strategic alliances will lead the domestic enterprises to form " patent pool ", and Dongguan enterprises jointly established a special patent alliance for a new mechanism to try. Meanwhile, the domestic enterprises to strengthen technology development , and actively participate in competition for the patent right to speak . As of July 2013 , the domestic application of LED-related patents 80,000 , which accounted for 44% of invention patents , utility model patents accounted for 48 %. Mainly in the middle and lower reaches of the patent , which patent application sectors accounted for 65 % , 25% part of the package , outstanding performance in the secondary optical design, application lighting structure.

However , there is a harsh reality is that the EU's new energy efficiency standards for domestic enterprises to improve export to Europe trade barriers . September 1, 2013 implementation of the "EU874-2012", to improve the energy efficiency of LED products exported to the EU level . The new standards , exports of new energy efficiency label label label hierarchy than the old one less F, G two , more than A +, A + + two , and proposed annual energy consumption . For domestic enterprises , the future needs to be more focus on improving the luminous efficiency of the product and reduce the energy consumption of the product.


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LED Overall Trend Has Not Changed

 
 

Lighting market gradually started big trend remains unchanged , with the general decline and rising consumerLED chip awareness of LED bulb prices , LED lighting penetration will enter a Step rise ; backlight market, a new round of home appliance subsidy policy is not clear , orders declined, part of the LED manufacturer revenues decline , the backlight market boom of the fall compared to the previous month . With the upcoming Lunar New Year , demand for traditional holiday stocking vendors will provide some support performance LED manufacturers , LED overall market trend is still upward.

LED boom continues , the overall upward trend has not changed . September Listed LED manufacturers in Taiwan total revenue fell 1 percent to 110 billion Taiwan dollars , of which Taiwan LED chip maker revenue of 38.6 billion Taiwan dollars , while Taiwan LED packaging manufacturers revenue reached 7.17 billion yuan NT .


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LED Industry's Future Mobile Internet Era

 
 

LED lighting is LED Ⅲ - Ⅳ compounds , such as GaAs ( gallium arsenide ), GaP ( gallium phosphide ), GaAsP LED industry( gallium arsenide phosphide ) and other semiconductor made ​​ 's .

Currently the global smart phone users more than 1.6 billion , while the main body and the core , this 1.6 billion mobile Internet is truly becoming a part of people's social life and work indispensable to subvert the whole of social life , including business model , almost everything was transparent, the popularity of mobile Internet previously, if a customer has a less good customer experience , perhaps nothing with nothing, but now a microblogging customer , you can let the whole world within 2,3 seconds know a company , a product, a service of unfulfilled promises . Customers get the functionality of a product , the price is anywhere , easy. Mobile Internet era , LED industry will usher in what kind of challenge ? What kind of trends in LED products in turn presents ?

Transparency ( non- price war )

In the past 10 years, due to the LED display non -standard products , and with the nature of the project , so LED display enterprises are closed environment to grow and sales. Model caused chaos , chaotic quality, price chaos and other issues. A less than 300 billion market to accommodate the more than 2,000 companies , relatively large profit margins . Undertake orders mainly by salespeople public relations capacity , operational capability. However, the arrival of the era of mobile Internet has revolutionized the LED display industry closed mode. Now when customers need LED display, anywhere , can be found in a few seconds company, product , price, everything is transparent.

1 ) the overall strength of the company 's transparency , previous asymmetric information , ensuring a less than 300 million LED display industry , to accommodate more than 2,000 companies are profitable. Suppliers of customers to obtain information on the LED display is not smooth . Influence customer decisions are mainly communicate with the salesman in the contract is to get in Tuibeihuanzhan . Mobile Internet era , the display size of the company , case , sales , quality brands such as comprehensive strength is completely transparent to the customer has enough information to verify and validate the real situation. Then the LED display industry 's largest customer will be the first of several companies selected target .

2 ) Price transparency : price transparency ( non- price war ) on the LED display industry's largest mobile Internet era of Impact , a model mess LED display market , the real mainstream models are only a few , Outdoor mainly P16 and P10. The main chamber is P6, P4. Before LED display prices are not transparent , mainly producers did not disclose the price, so hard to find quotes on the site , but now with some of the industry 's expansion of enterprise scale , standardized mass production began , the price of an open and transparent as possible. Once the LED display price transparency , the industry 's sales model will be completely overturned.


Change

Transparency in the face of all the Internet era , LED display industry is a grad . Engineering and trading class is undoubtedly drowned, small and medium sized companies the same precarious , even big companies in the industry had to face a serious decline in profits after the price transparency unfavorable situation . Therefore, price transparency would boycott the industry in a short time become a rare "understanding ." However, price transparency trend is unstoppable , a new business model under the enterprise only to make a change , we will not die under the wheels of the market upheaval .

Change not only have to pay the price of capital also , LED display industry more than 2,000 , many of them the ability to super human well-funded enterprises. But the real face "all transparent ," the business environment, a company may not be able to calmly face . Representative of several listed companies in production scale, cost control , product quality , engineering services and so there is a problem , far from unthinkable "all clear " consequences.

LED display industry is not the whole enterprise like "everything transparent ," but "all transparency " is inevitable. Is the evolution of the direction of the industry, I think every company wants to overtake in the corners , this is indeed the history of the largest LED display industry since the time change , the overall strength and reputation of transparency towards the end , only the beginning of price transparency , who there corner overtaking strength is the key. Retop displayed after BDO merged department , has become part of BDO whole chess game , rather than a separate unit , and BDO strategic layout several years ago , has in Wuhu , Dalian, Yang states, Bengbu has a generous investment from the LED epitaxial wafers , LED chips , LED packaging , LED display to standardized mass production, capacity utilization huge price advantage of strong capital formation and release to the market , just borrow BDO Group today " price transparency & rdquo ; as a marketing tool , hopes to complete by the company to promote a significant change in the LED display industry sales model . So Retop displays planned in 2013 to promote the various types of price transparency .

Impact

" price transparency " progressive realization of the process , the original LED display industry sales model will completely overturn : 1 ) to solve the problem of asymmetric information , the customer more easily and objectively to find the right LED display enterprises to do business . 2 ) reducing the transaction costs , customers do not necessarily spend a lot of time to plant several field visits and then another round of negotiations and lower prices . 3 ) get a unified product configuration , vendor price transparency must be designed to protect the quality of the product configuration , product quality assurance. 4 ) LED display industry concentration is conducive to large-scale development , after the uniform standard price transparency, part of the company's market share rapidly expanding , and finally the formation of internationally competitive large enterprises , LED display industry will quickly from over 2000 reducing the home to several .

"Everything transparent" process and is accompanied by pain, there is a price advantage and productivity advantages, well-funded comprehensive strength of a strong well-managed companies will accelerate the expansion of SMEs increasingly encroaching on the market , 1) "all transparent & rdquo ; profit after reunification, many poorly managed companies lose their competitiveness gradually withdraw from the market . 2 ) the impact of price transparency will again put out before the money when prices are high , especially in the rental market , are private debt, plus display non -standard products , customers are looking for reasons not to pay a breeze. Social changes like the moon and stars alternately , whether individuals or small businesses have become forces , can only sigh .


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In 2017 The Scale of Chinese LED Industry Will Exceed 500 Billion

 
 

Since the LED has energy saving, environmental protection , display , long life , wide application range of LED industryfeatures , although in the early market development in prices compared to traditional incandescent high, but the government through policy support , all kinds of public works projects to support the lighting industry, the long term trend , LED replace incandescent , fluorescent lighting products into the mainstream is an inevitable trend.

2013-2017 China LED industry sales growth rate will remain above 10% , industry sales revenue in 2017 is expected to reach 515.996 billion yuan.

Homogenization of competition caused by the price war waged accelerate brand building looming

The problem lies in the universality of the most profitable industries upstream epitaxial wafers and chips due to the technical requirements of the high threshold is relatively high, far less than the midstream business into LED packaging and LED application areas downstream businesses . " 2013-2018 China LED Industry Market Outlook and Investment Strategy Planning Analysis Report " shows that currently there are more than 1200 LED packaging companies , while the number of all kinds of LED application companies launch new products , but less than 550 ; LED streetlights over 300 companies home products basically in each stage of mimicry . Homogenization of competition caused by the price war waged , the lack of a benchmark brand , firm size is difficult to grow, the industry lacks credibility. Therefore , cultivate leading enterprises , accelerate the construction of its own brand LED industry has become an urgent task .

Foreign to lose ground, local enterprises need to provide technical level to build patent defenses

Inadequate technical level of China's LED R & D is not only difficult to obtain high-value areas smile curve profits , foreign-funded enterprises will face even lose ground , to seize market share. Patented technology is an important means to the world's major LED manufacturers to gain a competitive advantage and maintain market share. Domestic LED patent technology constitute imperfect, upstream patent mastered most of the foreign manufacturers , technology controlled by others, more than 80% of high-end chips from abroad or Taiwan, corporate profits can not be extended to the high-end segment . Due to lack of principle patents, products are patent blockade exports subject to . Even in areas of concentrated downstream packaging and application of more than 80% of enterprises are at the lower end of the level.


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2015 Chinese LED Lighting Industry Output Value Is Expected

 
 

2015 LED lighting energy industry output value is expected to reach 450 billion yuan , while the key equipment LED lightingand important raw materials will enable policy-oriented localization -related companies from benefit .

Development and Reform Commission yesterday released the " semiconductor lighting energy industry plan " put forward to 2015 , the key equipment of semiconductor lighting energy industry and an important raw material to achieve localization of major technological breakthrough. High-end applications products reach the international advanced level , energy-saving effect is more pronounced. LED lighting energy industry concentration is gradually improving , industrial parks basically established , a number of leading enterprises competitiveness will increase markedly . R & D platform and standards , testing and certification system was further improved .

Specifically, the first is to be more energy saving effect is obvious, the market share gradually expanded. By 2015 , 60W incandescent lamp for general lighting above all eliminated, the market share will drop to below 10% ; energy- efficient lighting products, lamps and other traditional market share stable at around 70%; LED functional lighting products market share of 20 % or more. In addition , LED LCD backlight, landscape lighting market share of over 70 % and 80 %. Compared with traditional lighting products , LED road lighting saving more than 30 percent , saving more than 60% of indoor lighting , backlighting saving more than 50% , saving more than 80% of the landscape lighting , the annual saving 60 billion kwh , quite at saving 21 million tons of standard coal and reduce carbon dioxide emissions of nearly 60 million tons .

Followed by steady growth in industrial scale , focusing on corporate strength enhancement. LED lighting energy industry output value of large-scale development goal is an average annual growth of about 30 % in 2015 to reach 450 billion yuan ( including LED lighting applications 180 billion yuan ) . Further optimize the industrial structure , built a number of distinctive characteristics of semiconductor lighting industry gathering area . Form 10 to 15 core technology, intellectual property rights and have more well-known brand, quality and competitive enterprises.

The third is the ability to significantly enhance technological innovation , standards , testing and certification system was further improved . Localization rate of 80% or more LED chips , silicon-based LED chip made ​​an important breakthrough . The quality of the core components of the luminous efficiency and application products reach the international advanced level in the same period . Large-scale MOCVD equipment (LED epitaxial wafer production equipment ) , a key raw material to achieve localization , testing equipment localization rate of over 70%.

According to statistics, in recent years, the global LED lighting energy industry output growth rate remained at 20 %. By 2020 the global lighting market will more than 150 billion U.S. dollars , LED lighting market is expected to reach $ 75 billion , representing a 50% share of the global lighting market .


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Output Target 2015 LED Output Value Reached 10 Billion Yuan

 
 

Accelerate the development of LED industry is one of the city's aim to promote the widespread use of LED public lighting . " Quanzhou promote the use of LED lighting products, the implementation of views " put LED Product out , to increase the financial resources to support the efforts of the LED industry , focusing on basic industries and common technology research and development, technology transfer , technological innovation and achievement transformation projects ; LED industry while building public service platform, foster a number of independent innovation and independent intellectual property products.

In addition to encouraging local precedence Quanzhou LED enterprise products , " Quanzhou promote the use of LED lighting products opinions" but also to encourage and guide the city's LED production enterprises under the same conditions take precedence city upstream chip and other basic products , reduce production costs and rapid accelerate the application and popularization of LED products , and strive to the end of 2015 LED industry output value reached 100 billion yuan, an increase of more than 25%.


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By The End of 2015 The Market Began to Popularize LED Public Lighting

 
 

The LED is a LED lighting Ⅲ - Ⅳ aromatic compounds, such as GaAs ( gallium arsenide ), GaP ( Gallium LED lighting producePhosphide ), GaAsP ( gallium phosphorus ) and other semiconductor formed 's .

Reporters learned from the Municipal Information Bureau , to effectively promote energy conservation, accelerate development of LED industry , the city issued " promote the use of LED lighting products in Quanzhou opinions" ( hereinafter referred to as "Opinion" ) , requested by the end of 2015 , The city basically achieve widespread use of public lighting in the area of LED lighting products.

More Than Half of Energy-Saving Lighting Energy Saving Target

Center downtown street lights are fully upgraded ! Over 6200 street lamp 28 on municipal roads , before the end of this year will be fully replaced by LED.

It's just the city began to promote the use of public lighting LED 's . According to the "opinions" , the city's first to promote the use of LED lighting products in public lighting and road administration authorities , state-owned or state-owned enterprises , such as financial capital invested in the construction field , including the new lighting project using LED lighting products , has built non-use LED products , and strive to be completed before the end of 2015 the basic renovation ; while encouraging commercial promote the use of public lighting LED lighting products, and strive to the end of 2015 , the city's public lighting basically achieve widespread use of LED lighting products , and to achieve an aperture under lighting energy ( electricity ) than 50%.

In addition , the city also specifically requested Anxi County, LED lighting products to promote the city as a demonstration counties, completed the transformation of LED lighting in public places before the end of 2014 .

Quality Control Is Preferable to Establish Quality Control System

Promotion process, how to ensure the quality of LED lighting products ? Answer is to create quality LED lighting products preferred control system .

"Opinions " requirement, in the city to promote the application of LED lighting products must comply with the province of LED lighting standards, technical specifications and quality control requirements of good reputation , excellent quality and meet the quality control system of the preferred supplier of LED preferably be recommended release. All state-owned capital investment by the fiscal or financial incentives for the construction or application of LED lighting projects and subsidies , must choose to include LED preferred supplier list of enterprise products , and under the same conditions take precedence Quanzhou local enterprise products. If the LED energy service company does not purchase the required LED preferred supplier list of enterprise products , once discovered that the company will cancel the corresponding financial subsidies.


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LED Industry Set off A Brainstorming

 
 

The LED is a LED lighting Ⅲ - Ⅳ aromatic compounds, such as GaAs ( gallium arsenide ), GaP ( Gallium LED displayPhosphide ), GaAsP ( gallium phosphorus ) and other semiconductor formed 's .

Gold October passed, in addition to the major tourist attractions bursting with enthusiasm , LED industry has also set off waves of "brainstorming" , which is a topic of hot debate in the LED industry insiders do ? Among them, there are industry heavyweights bluntly shelling, there LED industry professionals on the in-depth review of bankruptcy , experts and scholars have developed a comprehensive analysis of the LED direction .

Only business downturn , there is no industry downturn , this sentence for the LED industry now very appropriate ! Indeed, the national policy for the LED industry is very favorable !

For "LED ranked China 's top ten industries going bankrupt ," said, senior industry watchers Dutch Liu Qing believes that now the problem is that not enough of the LED industry, health, and the health of the LED industry really promising .

The next three years , LED will truly usher in the " fast growing " in the history of its development , companies should seize the opportunity to be timely , excellent technology and quality to meet the advent of LED era.

When recently , the "Guangdong LED Industry Development Summit Forum" , National Semiconductor Lighting Project R & D and Industry Alliance Secretary-General Miss Wu Ling talked about change and development of LED industry in Guangdong LED industry development model for future LED indicates confidence.

OLED is one of the few core technology lies in the hands of China and emerging industries , domestic equipment manufacturing industry can no longer opportunities for economic development , it is time to compete with foreign manufacturers of BaoTuan !

Chinese OLED lighting technology research and development led by Dr. 10 years of Tianyuan Sheng announced last month : China's first linear OLED lighting One production line in Nanjing, the first successful organic photovoltaic company's first production , while he led the company has successfully developed the energy efficiency of the light 111.7 lm / W white OLED lighting device extraction , technical indicators once again set the world record.

Standardization of LED display industry to help companies more quickly realize the large-scale production , and the industry 's unified collaborative production , is the need of enterprises, blessing industry.

Stop the next two years the entire LED industry and tide , in addition to the integration of the middle and lower reaches outside the industry consolidation may also occur , just as in the past the paper industry , from 20 ~ 30 initial consolidation to the current size, in under price pressure , Taiwan can only continue to reduce costs in response .

"five " emission reduction targets behind the actual progress , had identified five objectives for the unit of gross domestic product (GDP) energy consumption decreased by 16 %, but only the first two years of planning fell 5.5 percent , only completed a 32.7% "five" progress . After three years at the national level face enormous pressure to reduce emissions , will increase financial support .

Deputy director of the National Development and Reform Commission , Central Information Secretary Xie very recently said the national energy behind schedule reduction targets will increase financial support , this signal is understood many LED industry insiders interview for government energy subsidies will be more good, or will become mature catalyst LED industry.


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2014 Flash LED Market Trends Will Show A Type of M

 
 

LED is a light-emitting diode chip is mainly composed of gallium arsenide, gallium nitride , indium gallium nitride , silicon carbide and other materials, the LED display on the majority do most LED display simple thing is the output text. LED output principle is to kanji characters font ( a series of binary numbers 0,1 ) output on the LED display, thereby controlling each LED light off , and then show characters. Animation is the programmed LED to output a series of LED 0,1, designers need to achieve each of the picture frames .

FlashLED in smartphone penetration rate has reached 100 percent , saw business opportunities in Flash , LED Flash industry actively involved in the market . 2013 FlashLED specifications to drive current 1000mA, 500mA and 350mA for the mainstream, industry insiders believe that 2014 will show M -type FlashLED market development , high-end specifications led to 1000mA drive current , and the low driving current is 350mA based.

LEDFlash with high stability , low light angle, low voltage can be driven without charge and a longer life and other characteristics , FlashLED smartphones have become standard in 2013 FlashLED market conditions , the main specifications of the drive current to fall 1000mA, the 500mA and 350mA, brightness of the high-end FlashLED fall between 240-250lm.

In PhilipsLumileds of LUXEONFlash series , the drive current at 1000mA, brightness average fell about 220-240lm, PhilipsLumileds has also launched a drive current 2000mA, brightness of 500lm mean products . The OSRAM CERAMOS series places the drive current of 500mA , the lumens mean about falling 120-140lm, OSRAM and launched a drive current of 1000mA, brightness 180-330lm between products. Japanese manufacturers CITIZEN CL-773A2 latest series also introduced in the drive current 1000mA, brightness 260lm mean the product .

According to industry sources, although all current smartphones have equipped FlashLED, but many white card phones FlashLED have the problem of insufficient brightness , and this is also the industry's specifications FlashLED called " fake flash ." The industry believes that 2014 will go FlashLED specifications M -type development , in the drive current 1000mA, brightness FlashLED 240-250lm in the high-end mainstream will continue to play , on the other hand , if customers reduce the cost considerations, plus importing aircraft models for the low-end models , the use will fall drive current 350mA, brightness 75lm FlashLED the following specifications .


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