Apple sapphire screen suppliers before the reasons for bankruptcy gradually get to the bottom

Sapphire screen before Apple supplier GT Advanced Technologies (hereinafter referred to as "GTAT") in October this year filed for bankruptcy protection. With the recent disclosure of court documents, more precise reasons for GTAT bankruptcy gradually come to light.

Apple and GTAT last October began joint, cooperative production intended for the iPhone 6 smartphones and Apple Watch smart watches sapphire display. According GTAT Chief Operating Officer Daniel Sikui Le (Daniel Squiller) in the affidavit, "said Apple's size and dominance in the industry, let technology welcomed by users, but also the main reason for us to cooperate in attracting cooperation deal with Apple once thought to be an important force could pull GTAT usher in a major change. "but at the same time, Sikui Lealso GTAT partnership with Apple called" a classic lure customers to buy high-priced goods strategy "and" trouble. "

In response, Apple filed in a separate document claimed that the company has been "spared no effort" to help GTAT, and to cooperate with GTAT.

However, Sikui Le confessions or to show the real reason for the deterioration of the relationship between Apple and GTAT: that Apple requires GTAT adjust their business in favor of the development of new business. Sikui Le stated: "Apple's agreement requires GTAT sapphire business model from the 'main equipment manufacturers' shift 'to become the main manufacturer of sapphire material'."

Strictly speaking, GTAT until only cooperation with Apple to become sapphire manufacturers, their main product is used in the production and refining furnace sapphire material.

According to Sikui Le saying that Apple wants to buy a lot of sapphire furnace, but then, Apple has changed the cooperation agreement between the parties. Sikui Le said: Qian cooperation in relevant negotiations, Apple had provided a GTAT the largest in the history of the company's sales order, that order 2600 sapphire growth furnaces. After whether Apple would consider buying sapphire furnace from GTAT, GTAT also unknown. Indeed, after months of negotiations on prices and related provisions and other expanded, Apple has introduced a very different transaction requirements.

GTAT bankrupt company itself is the real reason for Apple's inability to produce the desired sapphire, however, take into account the business model Apple requires GTAT risk adjustment, cooperation between the two sides of the rupture is not surprising.


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