Korean companies - LG Electronics in China will focus on e-commerce this year

Foreign-funded enterprises have been aware of the ills of the transition depends Gome, Suning chain channel, Korean companies - LG Electronics will force e-commerce in China this year. Du Hwa, general manager of LG Electronics South China Region, said that this year, LG started by line development to online e-commerce transactions. In addition, due to the demand for rural urbanization larger, and tertiary markets, the growth rate is much higher than a secondary market, LG plans to product penetration in secondary and tertiary markets.

In addition, in the next-generation display technology OLED product launches of outside attention, LG 55-inch OLED TV program was launched in Beijing in May 2013, Du Hwa said. Du Hwa pointed out that one of the LG strategic core is take China as a strategic market. "The latest, most high-end products put on the Chinese market, through the organization, channels to increase coverage."


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